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Emma Bedford
BFA Graphic Design
Artist Statement
As a designer, I like to use different programs to create work that is visually appealing and creates a very calm and happy mood. My goal for my work, whether it's branding or packaging, is to create a professional and minimalistic piece that is straight to the point but also gives all the necessary information. To achieve this, I try to find inspiration from popular brands that are succeeding with similar methods of overall branding. I like to experiment with color palettes that are sometimes more muted but always have a fun accent color and typography that is legible but pleasing. I find that this makes a
design concept easy to understand but not dull.
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